PRIDE Awards – Outstanding Book/Monograph:
Aldoory, L, & Toth, E. (2021). The Future of Feminism in Public Relations and Strategic Communication: A Socio-Ecological Model of Influences. Rowman & Littlefield.
The PRIDE awards are given by the PR Division of the National Communication Association, which is comprised primarily of faculty in the area of communication. Winners have proven to be some of the seminal works in the field.
The awards date back to at least 1989 and are designed to recognize achievement in public relations research. The number of categories has varied over the years, but some version of the best book/monograph and best research article have existed since the start. Some years include a best PR textbook category.
The winners are determined by a committee of three NCA PR Division members. Two are elected at the business meeting the preceding year. The third member, and chair, is the immediate past chair of the division. The committee automatically reviews all articles in Public Relations Review and Journal of Public Relations Journal, but accepts nominations from other journals.
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